Did you know that millennials now make more than 54% of their purchases online? Also, did you know that millennial spending in the US is estimated to account for 30% of total retail sales by 2020? Check out our infographic “Millennial Online Shopping Habits” for latest millennial online spending habits and trends.
Infographic by- Invesp Conversion Rate and Landing Page Optimization Services
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67% of Millennials prefer to shop online rather than in-store
81.3% of millennials said they shop online at least once a month
45% of millennials admitted they prefer buying online because they can run comparisons on products and prices
Eight out of 10 millennials never buy anything without first reading a review
95.1% of millennials admit to impulse shopping
83% of Millennials are not concerned about security while online shopping
40% of millennials have used voice search before making a purchase online
More than 53% of millennials prefer to seek out details online rather than talk to store staff when they are in a shop
79% of millennials said they had purchased something from Amazon.com within the past month
61% of the millennial find it easier to chat to a retailer via digital communication channels such as text, online chat or messaging applications as opposed to visiting a physical location
The estimated frequency with which US millennial users use coupons when shopping online
| Frequency | %age |
| Always | 12% |
| Very Often | 21% |
| Often | 19% |
| Sometimes | 32% |
| Never | 16% |
