Picture of Cath Schwartz

Cath Schwartz

Catherine is a marketing & e-commerce specialist who helps brands grow their revenue and move their businesses to new levels.
Latest
MULTIVARIATE TESTING STRATEGIES

Reading Time: 9 minutesA website does more than house your business online. It’s imperative for company branding, user engagement, and sales conversion. However, ask these questions: To answer these critical questions above, examine various site elements and test different versions of them. That’s where multivariate testing (MVT) comes into play. This page tackles what you ought to know […]

Black Marketing Strategy

Reading Time: 15 minutesThis will likely be one of the most chaotic Black Fridays you’ve ever seen, and you know why? Your customers’ screens are already overflowing with flash deals that move the needle, mouthwatering product discounts, and extravagant coupon offers from other brands. Everyone, including you, is trying to make a seasonal fortune during the shopping frenzy. […]

MULTIVARIATE TESTING STRATEGIES

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