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Kobiruo Otebele

Content marketing expert with experience in conversion rate optimization, A/B testing, jobs-to-be-done framework, etc.
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what is a competitive analysis

Reading Time: 8 minutesImagine a chessboard where each move reveals an opportunity or threat. Without studying your opponent’s strategy, you are likely to get outmaneuvered. The same applies in business—competitive analysis is your playbook for success. By assessing competitors’ strengths, weaknesses, and strategies, you can uncover opportunities, refine your plans, and stay ahead of industry trends. This article […]

Growth Marketing Strategy
Mobile commerce statistics
MULTIVARIATE TESTING STRATEGIES

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