Did you know that nearly 67% of shoppers in the US have used Buy Online Pick Up In Store (BOPIS) in the past six months and 10% of all sales will be fulfilled by Click and Collect by 2025?
Check out our infographic “Buy Online Pick Up In Store” to know more about the evolution of BOPIS and latest buy online pick up in store statistics and trends.
Infographic by- Invesp Conversion Rate Optimization Services
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75% of shoppers who have used BOPIS say they are likely to make an additional purchase and 49% of shoppers made unintended purchases while picking up their items in-store
10% of all sales will be fulfilled by Click and Collect by 2025
50% of respondents have decided where to shop online based on whether or not they could pick up in-store
90% of retailers plan to implement BOPIS by 2021
Top Reasons Why Consumer Prefer Buy Online Pick Up In Store
| Reason | %age |
| Being able to see products before taking it home | 77% |
| Avoid shipping costs | 65% |
| Convenience | 29% |
| Being able to return the product instantly | 23% |
38% of retailers surveyed said BOPIS was key to bringing shoppers into the store
Main Business Reason for Offering Buy Online Pick Up In-store
| Reason | %age |
| Gain an edge against Amazon | 12.4% |
| Keep up with competitors | 31.6% |
| Cater to millennial | 15.6% |
| Attract shoppers who make additional purchases | 37.6% |
| Other | 2.8% |
Biggest challengers Retailer Face While Managing BOPIS
| Reason | %age |
| Logistics and inventory tracking | 45.6% |
| Managing and training staff | 22.4% |
| Customer information security | 16.1% |
| Return on investment | 6% |
