Did you know that 57% of online shoppers surveyed said they had picked up an online order in a store in the last year. Avoiding shipping fees is the top reason why 73% of shoppers preferred buy online and In Store pickup, followed by 32.2% for whom the store was nearby and convenient to pick up item and 30.4% who needed purchased item same day and couldn’t wait for delivery. Check out our infographic on “Buy Online Pick Up In Store” for latest statistics and trends.
Infographic by- Invespcro.com
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Top Reasons for Buy Online and In Store Pick up
| Reasons | %age |
| To avoid shipping fees | 73.0% |
| The store was Nearby and was convenient to pick it up | 32.2% |
| Needed Purchased item same day and couldn’t wait for delivery | 30.4% |
| Was going to store anyway and wanted to be sure that had my desired item in stock | 21.7% |
| Retailer offered discount coupon for in store pickup | 7.0% |
Top Reasons for Consumers for not preferring Instore Pickup
| Reasons | %age |
| Prefer item getting shipped to home or office | 82.0% |
| Didn’t have any stores near location | 19.0% |
| Unable to find retailer with desired item in local store | 8.0% |
56% of consumers prefer to pickup up their purchase inside at the front of the store whereas 21% preferred curbside pickup
80% of consumers expected to be able to pick up their item in under 10 minutes from the time they enter the store, with 27% expecting it to be less than four minutes
49% of respondents said they were likely to purchase an additional item some of the time when picking up their online order
Top attributes according to consumer of a Good Pickup In Store Experience
| Experience | %age |
| Quick In and Out Experience | 56% |
| No Waiting Inline | 22% |
| Ease of locating Pickup | 14% |
| Dedicated Pickup Counter | 9% |
| Designated Parking Spots | 5% |
US Shoppers who made another purchase while In-store for Pickup ( By Age)
| By Age | %age |
| 18-34 | 75% |
| 35-49 | 63% |
| 50-65 | 79% |
Shoppers who purchased additional items on Pickup
| Frequency of purchasing additional items on pickup | %age |
| Never | 6% |
| Rarely | 35% |
| Some of the time | 49% |
| Most of the time | 9% |
| Always | 1% |
